Document Type	Master's Dissertation
Author	Hern, Lorinda Alvira
URN	etd-07232010-164256
Document Title	The balanced scorecard approach as a web site evaluation tool : a qualitative analysis of 5-star lodges in South Africa
Degree	MCom
Department	Marketing and Communication Management
Supervisor	Advisor Name Title Prof C H van Heerden Supervisor
Keywords	web site evaluation tool Tourism Grading Council of South Africa South Africa
Date	2010-04-28
Availability	unrestricted
Abstract Please read the abstract in the section 00front of this dissertation. Copyright © 2009, University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. Please cite as follows: Hern, LA 2009, The balanced scorecard approach as a web site evaluation tool : a qualitative analysis of 5-star lodges in South Africa, MCom dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://upetd.up.ac.za/thesis/available/etd-07232010-164256/ > E10/296/gm
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