Title page for ETD etd-04072010-140745

Document Type Master's Dissertation
Author Bekker, Stuart
URN etd-04072010-140745
Document Title Financial scarcity and abundance of external connections in innovation
Degree MBA
Department Gordon Institute of Business Science
Advisor Name Title
Dr H Barnard Supervisor
  • financial scarcity
Date 2010-04-01
Availability unrestricted

Resource scarcity and resource abundance along with a mindset of scarcity or abundance was researched within an innovative environment. The methodology involved the use of four different scenarios within an experimental context. This enabled the researcher to present different environments to the respondents. The researched results analysed the effects that resources as well as mindset types had on innovation. It was found that decreasing amounts of financial resources and collaborations with suppliers and customers increased the confidence of innovation being successful. The research results also indicate that abundant mindsets did not necessarily increase the rate of innovation. Although the abundant mindset definitely played a role in affecting the amount of resources being used in the different environments, set out by the scenarios.

2009 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.

Please cite as follows:

Bekker, SB 2009, Financial scarcity and abundance of external connections in innovation, MBA dissertation, University of Pretoria, Pretoria, viewed yymmdd < http://upetd.up.ac.za/thesis/available/etd-04072010-140745/ >


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